







The Brief: The brief was to create an internal activation for Siemens to celebrate employees who contributed to reducing 800 million tons of carbon emissions. The goal was to honor these employees in a meaningful way that reflects Siemens’ commitment to sustainability, while also fostering pride, employee advocacy, and brand visibility. The Event: The event was an exclusive dinner held at Silo, the world’s first zero-waste restaurant. It featured a curated, luxurious atmosphere, symbolizing Siemens’ values of sustainability and innovation. The evening included environmental influencers, a sustainable, plant-based menu, and branded elements that showcased Siemens’ dedication to making a tangible global impact. This event generated powerful content that was shared across social media and other platforms to amplify the message and drive awareness.